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S. Radoff Associates - Full Service Market Research


Welcome to S. Radoff Associates, a full service market research firm. Here you will find how we apply our strong commitment to excellence, over thirty years of experience, and our genuine enthusiasm for the work we do to provide highly personalized research based solutions to our clients. Whether you are a Fortune 100 company or a small nonprofit arts organization, let S. Radoff Associates put its analytic expertise to work for you.

Our Philosophy

S. Radoff Associates is committed to providing the highest quality research product at the most competitive prices.  We are able to do this without compromising quality by keeping overhead low and by subcontracting and utilizing only those services needed to get a particular job done. This enables tremendous flexibility and leads to the highest quality, i.e., the ability to identify the best possible resources and pay only for what is used. 


S. Radoff Associates has assembled a network of very experienced researchers who want to collaborate because it is enriching and rewarding.



S. Radoff Associates serves clients in a wide range of categories:


v     Financial services

v     Advertising

v     Publishing

v     Pharmaceuticals

v     Public relations

v     Consumer packaged goods

v     Technology

v     Telecommunications

v     Non-profit


Clients range from Fortune 100 companies to small arts organizations with less than 10 employees. 


Types of Studies Conducted

v     Ad and brand tracking

v     Brand equity

v     Awareness, attitudes, and usage

v     Communication and copy testing

v     Customer satisfaction

v     Market studies

v     New product screening

v     Problem detection analysis

v     Segmentation studies

v     Product concept testing

v     Readership studies

v     Conjoint/trade-off studies

Sandra Radoff, President


S. Radoff Associates LLC
4481 Douglas Avenue
Bronx, NY 10471-3513

Phone: (718) 884-4400

Fax: (718) 884-4401

Email Sandy


S.Radoff Associates * 4481 Douglas Avenue * Bronx, NY 10471 * 718.884.4400